WELCOME

Welcome to the latest issue of A Sustainable Year, CNH’s annual magazine dedicated to sustainability, innovation and technology.

Healthy soil is the foundation of successful farming. It sustains productivity, supports resilient agricultural systems and helps secure the livelihoods of farmers and the communities that depend on them.

At CNH, we believe that protecting the health of the soil and supporting the financial health of farmers must go hand in hand. Sustainable agriculture is not only about preserving natural resources, but also about ensuring that farming remains productive, profitable and resilient for generations to come.

This belief guides our approach to innovation. Through advanced machinery, automation and precision technologies, we help farmers make better use of their resources, reduce unnecessary inputs, improve operational efficiency and strengthen the long-term viability of their businesses. Our ambition is to make sustainability and profitability mutually reinforcing.

This vision was at the heart of our Tech Day at Agritechnica in November 2025, where we reinforced a simple message: every field feeds the future, and it all starts with the soil.

In this issue of A Sustainable Year, we explore how this vision translates into real-world results. Through conversations with customers, including South American agro-industrial company Adecoagro and Moreland Farms, which operates more than 20,000 acres across Oklahoma and southern Kansas, we discover how farmers are balancing productivity, resource efficiency and long-term sustainability.

We also explore our latest precision spraying technologies, highlighting how more accurate application can help farmers optimize inputs, manage costs and reduce environmental impact while protecting crop performance.

Beyond agriculture, our commitment to sustainable progress extends to the construction industry and to the communities where we operate. From responsible approaches to building infrastructure to initiatives such as Pehel in India, Siembra in Argentina and TopTech in North America, we share stories of innovation, opportunity and positive impact.

Together, these stories reflect our conviction that the future of sustainable agriculture depends on both healthy soil and financially resilient farmers.

We hope you enjoy this issue of A Sustainable Year.